KeyPrice Advertising Dashboard

Traffic, engagement, and advertising performance overview

Unique Visitors

69,132

Current Month UV

12,829

Page Views

167,010

Avg Session

1.46 min

Views Device Breakdown

80,099 / 86,911

Mobile 48% vs 52% Desktop

Ad CTR

0.88%

Ad Coverage

3.80%

Active Ads

11

Ads No Engagement

0

โค๏ธ Property Audience Engagement

Total Likes

17,235

Monthly 2,214
Engaged Listings

75.9%

299 Properties
Avg Likes / Listing

57.6

Per Engaged Listing
Most Loved Feature

Exterior

โค๏ธ 2,552 Likes
Audience Engagement Score

47.8

Premium audience quality

๐Ÿ”ฅ Most Loved Spaces
Exterior Space
โค๏ธ 2,552
Bedroom Space
โค๏ธ 1,768
Kitchen Space
โค๏ธ 1,699
Interior Details Space
โค๏ธ 1,150
Bathroom Space
โค๏ธ 1,085
Open Living Space
โค๏ธ 981
๐Ÿ’Ž Audience Intelligence
Visitors have generated 17,235 โค๏ธ interactions across the platform, with 75.9% of listings attracting audience โค๏ธ engagement. Exterior Feature currently drives the highest emotional response, while the most-liked residence/property has accumulated 921 likes from audience. These engagement patterns provide premium visibility opportunities for luxury brands seeking access to affluent homeowners and high-intent property audiences.

Advertising Audience & Market Intelligence

Understand our audience, market activity and the digital touchpoints that create the strongest advertising opportunities.

๐Ÿ“Š Advertiser Insights
Where Our Audience Is Located

Geographic audience concentration helps advertisers identify the regions where their campaigns can reach the greatest concentration of relevant users.

Gauteng โ€ข South Africa
Audience location
โญ 30,019.68
๐Ÿ‘ค Audience Reach
18,390
Estimated audience
๐Ÿ“ˆ Traffic
69,290
Recorded activity
๐Ÿง  Engagement / User
3.77
Interaction depth
๐Ÿ“Š Audience Share
28.83%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
California โ€ข United States
Audience location
โญ 3,867.63
๐Ÿ‘ค Audience Reach
3,914
Estimated audience
๐Ÿ“ˆ Traffic
6,315
Recorded activity
๐Ÿง  Engagement / User
1.61
Interaction depth
๐Ÿ“Š Audience Share
6.14%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Virginia โ€ข United States
Audience location
โญ 3,732.43
๐Ÿ‘ค Audience Reach
4,596
Estimated audience
๐Ÿ“ˆ Traffic
4,747
Recorded activity
๐Ÿง  Engagement / User
1.03
Interaction depth
๐Ÿ“Š Audience Share
7.20%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Western Cape โ€ข South Africa
Audience location
โญ 3,503.13
๐Ÿ‘ค Audience Reach
3,038
Estimated audience
๐Ÿ“ˆ Traffic
6,542
Recorded activity
๐Ÿง  Engagement / User
2.15
Interaction depth
๐Ÿ“Š Audience Share
4.76%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
North West โ€ข Singapore
Audience location
โญ 2,983.32
๐Ÿ‘ค Audience Reach
3,452
Estimated audience
๐Ÿ“ˆ Traffic
4,151
Recorded activity
๐Ÿง  Engagement / User
1.20
Interaction depth
๐Ÿ“Š Audience Share
5.41%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
KwaZulu-Natal โ€ข South Africa
Audience location
โญ 2,901.08
๐Ÿ‘ค Audience Reach
2,342
Estimated audience
๐Ÿ“ˆ Traffic
5,686
Recorded activity
๐Ÿง  Engagement / User
2.43
Interaction depth
๐Ÿ“Š Audience Share
3.67%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Oklahoma โ€ข United States
Audience location
โญ 1,557.87
๐Ÿ‘ค Audience Reach
1,674
Estimated audience
๐Ÿ“ˆ Traffic
2,356
Recorded activity
๐Ÿง  Engagement / User
1.41
Interaction depth
๐Ÿ“Š Audience Share
2.62%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Washington โ€ข United States
Audience location
โญ 1,076.70
๐Ÿ‘ค Audience Reach
1,308
Estimated audience
๐Ÿ“ˆ Traffic
1,374
Recorded activity
๐Ÿง  Engagement / User
1.05
Interaction depth
๐Ÿ“Š Audience Share
2.05%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Georgia โ€ข United States
Audience location
โญ 846.87
๐Ÿ‘ค Audience Reach
706
Estimated audience
๐Ÿ“ˆ Traffic
1,572
Recorded activity
๐Ÿง  Engagement / User
2.23
Interaction depth
๐Ÿ“Š Audience Share
1.11%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Beijing โ€ข China
Audience location
โญ 610.44
๐Ÿ‘ค Audience Reach
544
Estimated audience
๐Ÿ“ˆ Traffic
1,063
Recorded activity
๐Ÿง  Engagement / User
1.95
Interaction depth
๐Ÿ“Š Audience Share
0.85%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
What Our Audience Is Looking For

Listing activity provides insight into the property segments attracting the most attention, listings and underlying market value.

Sale
Property market segment
68.27%
๐Ÿท Listings
269
๐Ÿ’ฐ Market Value
R57,874,679,329
๐Ÿ“Š Avg. Value
R215,147,507
๐Ÿ“ˆ Listing Share: 68.27% ๐Ÿ’Ž Value Share: 60.14%
Why this matters: Understanding which property segments attract the most attention can help advertisers position products and services around relevant audiences.
Auction
Property market segment
31.22%
๐Ÿท Listings
123
๐Ÿ’ฐ Market Value
R38,296,483,085
๐Ÿ“Š Avg. Value
R311,353,521
๐Ÿ“ˆ Listing Share: 31.22% ๐Ÿ’Ž Value Share: 39.79%
Why this matters: Understanding which property segments attract the most attention can help advertisers position products and services around relevant audiences.
Rental
Property market segment
0.51%
๐Ÿท Listings
2
๐Ÿ’ฐ Market Value
R70,030,000
๐Ÿ“Š Avg. Value
R35,015,000
๐Ÿ“ˆ Listing Share: 0.51% ๐Ÿ’Ž Value Share: 0.07%
Why this matters: Understanding which property segments attract the most attention can help advertisers position products and services around relevant audiences.
High-Intent Audience Touchpoints

These pages represent different stages of the property discovery journey. Pages with stronger commercial intent may provide particularly relevant advertising environments.

Page / Audience Touchpoint Views Audience Intent Opportunity Score
Property Page 54,670 VERY HIGH โญ 218,680
KeyProperties 18,755 HIGH โญ 56,265
KeyHome 13,593 LOW โญ 13,593
Pricing Page 11,072 VERY HIGH โญ 44,288
KeyProfile 7,909 MEDIUM โญ 15,818
Grading Page 2,572 VERY HIGH โญ 10,288
KeyChallenge 1,802 LOW โญ 1,802
Top Estates 1,241 HIGH โญ 3,723
KeyLab 976 LOW โญ 976
KeySocial 751 LOW โญ 751
KeyNetwork 381 LOW โญ 381
Understanding Audience Intent
VERY HIGH
Strong Commercial Intent

Users viewing individual properties or highly specific property intelligence, indicating a stronger level of active market interest.

HIGH
Active Market Research

Users exploring properties, market reports and broader market information.

MEDIUM
Audience Research

Users researching agents, profiles and related property services.

โญ Advertising Opportunity Score
This is an internal opportunity indicator that combines page traffic with the estimated audience-intent level. It is designed to help identify pages that may offer stronger advertising opportunities and is not an industry-standard advertising metric.
Audience Engagement

A snapshot of current platform activity, audience size and the depth with which users interact with content.

๐Ÿš€ Today
176
Page Views
๐Ÿ‘ค 127 Users
๐Ÿ“ˆ This Week
6,685
Page Views
๐Ÿ‘ค 3,158 Users
๐ŸŒ This Month
25,006
Page Views
๐Ÿ‘ค 12,829 Users
๐Ÿง  Audience Depth
1.95
Pages per User
Engagement Indicator
๐Ÿ’ก
What This Means for Advertisers
Audience engagement provides context beyond simple traffic numbers. Page views indicate content consumption, unique users indicate audience scale, and pages-per-user provides an indication of how deeply visitors interact with the platform. Together, these metrics help advertisers evaluate potential exposure and audience engagement opportunities.
๐Ÿ“ˆ Traffic Momentum
Daily traffic change compared with the previous day.
-92.4%
๐Ÿ“Š Audience and engagement indicators are based on platform activity and available analytics data. Advertising performance will vary by placement, campaign and audience targeting.
๐Ÿ“ˆ 30-Day Unique Visitor Trend
๐Ÿ“ˆ 30-Day Pages Views Trend
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